How can I help you?
So you got a business card from this slightly awkward chick and you’re not sure why you even wanted it or what she does.
Hi, I’m Kara!
I help small businesses and professional services providers (like you) to connect with their past and existing clients. By handling your content and copywriting, I can help you to optimize your existing email lists to boost your sales and keep you top of mind with your clients.
Most local businesses rely on word of mouth and referrals. But if your customers forget who they hired to do the thing, are they remembering your information to send friends and family your way?
Let me help you save the time and effort of writing industry specific emails and newsletters and all the time spent researching for new blog posts.
Emails
Are you leveraging the power of your existing email list?
Industry leaders say that email is king, even in this day when everyone seems to be sending them out. But did you know you could be leaving 80% or more revenue on the table if you don’t use it?
It’s tough to add that one extra thing to your list. Let me help you figure out the best way to use your existing email list and leverage the power of simple emails to keep you top of mind to past and current customers – so that they remember you in their time of need.
Newsletters
This past election cycle showed us the power of the newsletter. Main stream media has been overtaken by private newsletters – people are tired of seeing news from a single perspective and want to follow information from people they really trust.
Every industry should have a newsletter. They can be as simple as a page of text or as complex as a law briefing.
Do you know your audience to be able to build a newsletter they want to read? One that will educate and inform on a level they can easily understand?
I can help you to develop customer profiles for your ideal prospects and then curate the content and research needed, depending on your industry. If the idea of doing a lot of research for a 4-5 minute read gives you hives, let me handle that for you.
Blogs/Articles
Blog writing became a thing in the 90s. It’s still a thing now. Blogs are also an easy way to rank on Google Search – quality, frequent blog posts show the algorithm that your site is alive and kicking.
But coming up with topics, researching, and writing takes a lot of time.
Let me help you discover what topics are most relevant to your industry and customer base and I can write those pesky blogs for you.
Practical Magic Copywriting 